MAL Training

Strategy and Business Planning

Course Profile / Background
Business and organisational leaders sometimes throw their hands up in the air and wonder where their organisation is going. To know where they are going however, they need to know where they are coming from and what it takes to operate in their environments.

Target Participants
MDs, Strategic Unit Managers & HODs

Course Objectives
This course will take managers through a process of business strategy designed to complete a thorough analysis of the current status of their business, where it needs to be and how they will get it there. This is an intense programme, which combines strategic techniques, practical case studies and exercises together with reviews of 'live' business issues.

Course Contents

•    Why business planning is essential
•    Why business planning is essential
•    Conducting S.W.O.T. & P.E.S.T. analysis
•    Strategic analysis
•    Risk assessment
•    Product analysis
•    Competitor analysis and positioning
•    Budgeting / forecasting / goal setting
•    Strategic options & tactics
•    Presenting a strategic business plan
•    Communicating your vision
•    Ensuring commitment
•    Reviewing progress & measuring success

Course Outlines